Our friends at Ant Farm brought us this project, a branding piece for Activision‘s “DJ Hero 2.” Ant Farm’s Lisa Riznikove creative directed and Mark Roemer wrote/produced the piece — both very much a pleasure to work with.
Our role was purely design and animation. We went through several design rounds and landed on a sketched, almost cel animated approach. Shoot and post happened very quickly, and the project went very smoothly considering how quickly it all went down. It helped having Ant Farm’s office right around the corner so we could literally run over for a meeting.
Special thanks to animators Brian Scott, Andrew Hoeveler, Nick Cunningham and Jason Doherty!